Christmas displays in retail are what many consumers look forward to at Christmas. It gets people into the festive spirit and ultimately ready to shop for presents for their family and friends. This time of year, retailers are starting to plan and perfect their Christmas décor in-store for the Christmas period. There are multiple ways your store can stand out from the crowd this festive season and we have collated a few in-store Christmas trends that have the wow factor!
Window displays are great for pulling in potential consumers. Common styles are winter scenes with icicle decorations either as window stickers or dangling decorations to create the appearance of falling snow. We have a range of icicle die designs that could create a similar effect to these window scenes:
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Some of the dies that could recreate this are Paper Snowflakes, Mini by Tim Holtz (661599), Bigz™ Stacked Snowflakes (660052) and Bigz™ Snowflake decoration (663003) too. Our Thinlits™ dies will create intricate shapes to hang around your store and the Bigz™ dies can create snowflakes from a variety of materials for different effects such as vinyl stickers, card and fabric 3D shapes.
The woodland trend is also a common theme for Christmas in-store and window displays. This is a popular theme as the displays are intricate with lots of layers and woodland elements for consumers to spot and the display creates a magical ambience.
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Rabbits, fir trees, branches, toadstools and deers are all common elements used in a woodland display scene. Fake snow would also be used topped with glitter to give extra dimension! We have a range of glitter that would be perfect for adding a bit of sparkle to any window display!
Statement décor pieces in-store are both eye-catching and fun for consumers! Having festive decorations will make any store memorable through the Christmas shopping season. Fairy lights and Christmas trees are a great way to add extra sparkle around your store and are popular Christmas trends.
You could even create Christmas ornaments for your tree out of craft materials that you sell to demonstrate why a consumer should buy them. The Sizzix making essentials range is perfect for festive making with our glue gun, cardstock, felt and ribbon being just a few products from our collection that could be used. Check out our making essentials range here.
We also have many festive dies that are perfect for creating tree decorations with! See below some of our dies for creative inspiration from our new Chapter 3 collection:
Scandi star designs are also a trend for Christmas décor. These look effective as dangling ornaments to give the appearance of a starry sky. They also look effective lit up with fairy lights to further create a festive feel.
In the newest collection, we have launched the Scandi Star (662573) that creates a 3D star enabling you to create these in your store with ease. You even have the option to create a floral pattern on the points of the star allowing light to shine through them.