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MEDIA ALERT

Media Contact:
Natalie Paige
Ellison/Sizzix
949-598-8822, ext. 125
npaige@ellison.com

Arts and Crafts Leader Sizzix to Launch New Collections for 7gypsies, Graphic 45 and Hampton Art

Sizzix unveils latest die and stamp designs for Big Shot die cutting machine

LAKE FOREST, Calif. (May 14, 2013) – Sizzix®, the market pioneer and leader in die cutting machines, steel-rule dies and accessories, is proud to announce its new release of stylish dies and stamping products from 7gypsies®, Graphic 45® and Hampton Art™ for its Big Shot™ die cutting machine.

Featuring a vintage assortment of 13 Framelits™ designs with coordinating Hampton Art diffusion™ artistamps, the newest Sizzix offerings empower consumers to create impressive designs with such sets as “Clocks,” “Gypsy Frames,”  “Tea Time,” and “Wings.”

Wafer-thin and chemically-etched, Sizzix Framelits cut effortlessly through cardstock, paper, metallic foil or vellum. Paired with matching Cling Mount Stamps, consumers can precisely stencil and cut around stamped images.

“The new 7gypsies, Graphic 45 and Hampton Art designs offer crafters the ability to create whimsical creations that are perfect for any cardmaking, papercrafting and scrapbooking project,” said Denzil Quick, Director of Product Development for Sizzix.

The 7gypsies, Graphic 45 and Hampton Art releases are now available in stores around the country, including local craft boutiques and major retail craft chains. For more information, visit Sizzix.com.

About Sizzix
Launched in 2001, Sizzix is a division of Ellison Educational Equipment Inc., the market pioneer and leader of die-cutting machines and accessories. Through its portfolio of die-cutting machines and die-cutting products, Sizzix leverages Ellison’s 36 years of proven manufacturing and technology heritage to empower creativity among its customer base with new and innovative products. Sizzix is a recognized global brand that can be found in over 100 countries and in major and specialty retailers. For more information on Sizzix and its line of craft-inspiring products, please visit www.Sizzix.com/home.

About 7gypsies
So who exactly are the 7gypsies? Established in 2000, 7gypsies is the invention of an amazing married couple with an eye for art, collecting and creating for their family. Named in honor of their 7 beautiful children, the couple came up with a business venture that combines their vast traveling experiences with their passion for designing for the scrapbooking industry. They roam the craft and scrapbooking industries, looking for the whimsical, the faded and worn, the fantastic and beautiful little objects others leave behind. These are the treasures that bring stories to life. Now they’ve teamed up with Sizzix on a collection of designs to bring you closer to your own personal creative odyssey! Learn more about 7gypsies.

About Graphic 45
Graphic 45 is an award-winning scrapbook and papercrafting company owned and operated by a mother and her two daughters – to help others find their creative voice. The team creates vintage-inspired crafting products that capture the flamboyant style of the 1920s and 30s with vibrant color, irresistible textures and imaginative design. Leveraging this decades-old appeal, Graphic 45 partners with Sizzix to create a forever-stylish collection of products to distinguish any scrapbook page, card or home décor project. Check out Graphic 45.

About Hampton Art
Hampton Art was founded in 1980 by the Gallagher family. For over 20 years, the Gallagher’s manufactured premium quality rubber stamps, clear stamps and stamping accessories featuring popular designer lines. The company was sold in 2007 to National Spinning in North Carolina and continues its tradition of creating premium products while expanding the company's offerings with new and exciting partnerships such as the recent collaboration with Sizzix. Learn more about Hampton Art.