LAKE FOREST, Calif. (October 16, 2006) – Ellison, the world’s leading manufacturer of award-winning hand-operated die-cutting equipment and exclusive distributor of Teachers’ Kits for the award-winning Dewey Doo-it™ series of children’s books and CDs, today announced that  “Dewey Doo-it Helps Owlie Fly Again Teacher’s Kit, Vol. 1” was named a 2007 Learning magazine Teachers’ Choice Award winner. 

Dewey Doo-it and his helpful band of Doo-its teach the importance of kindness and compassion in peer group situations in the K-3 classroom.  “Dewey Doo-it Helps Owlie Fly Again Teacher’s Kit, Vol. 1” provides emotional insight into the world of physical disabilities and features a special musical performance by the late Dana Reeve, wife of the late Christopher Reeve.  A portion of the proceeds benefit the Christopher Reeve Paralysis Foundation.

“The Dewey Doo-it product line has provided teachers with creative and intelligent ways of presenting lessons, including some all-important life lessons for our youngest students,” said Cheryl Skeie, vice president of marketing at Ellison.  “The kit effectively communicates this message through both story and song and includes a celebrity music CD with nine original tunes by Tony Award winners Mandy Patinkin and Bernadette Peters.”

For over a decade, the Learning magazine Teachers’ Choice Awards have heralded the very best in classroom-tested, teacher-recommended products. Each year, the magazine’s nationwide panel of over 70 teacher-judges names the standouts in books, classroom supplies, educational games, software, Web sites and more. 

The “Dewey Doo-it Helps Owlie Fly Again Teacher’s Kit, Vol. 1,” which also features a 32-page full-color hardcover book, a teacher’s guide with 11 comprehensive exercises, 90 special Dewey stickers, 30 “Helpful Doo-it” diplomas and a bonus helping box activity, is available through Ellison.com and the company’s catalog for an MSRP of $29.95.

About the Ellison Brand
Since the 1970s, Ellison^® die-cutting systems have saved crafters and educators alike countless hours of time and relieved them from aching hands.  The creative ingenuity of LaDorna and Bob Eichenberg has evolved from the Original Ellison LetterMachine^®, the first-ever hand-operated die-cutting machine to the current Ellison product line, which includes the Prestige^® Pro, Prestige SpaceSaver^™, Prestige Select and AllStar^® die-cutting machines.  Today, Ellison products are found in more than 80 percent of schools nationwide and are available for consumer use in scrapbook, stationery and craft stores around the world.  More information can be found at Ellison.com.